Tuesday, February 10, 2015

Seven-man crew NATURALLY 7 releases HIDDEN IN PLAIN SIGHT: VOX MAXIMUS VOLUME 1

In a music world rife with technological tricks of the trade, one vital commodity is getting lost in the shuffle: the beauty of the human voice. Enter Naturally 7.

This seven-man crew is more than just your average singing group. Its members have perfected an intriguing a cappella style they’ve branded as “Vocal Play”— singing as instruments. In its quest to celebrate the voice, Naturally 7 not only sings but also creates every backing instrument heard on its songs. We’re talking drums, bass, guitars, horns, flutes ... even down to turntables.

The R&B, soul and pop group has released its U.S. album debut, the aptly titled Hidden in Plain Sight. Subtitled Vox Maximus Vol. 1, the 14-track set snaps, crackles and pops with riveting vocal gymnastics and rich, sparkling harmonies infusing a palette-pleasing menu of songs as wide-ranging as the group’s growing audience.

The first single is “Fix You,” a cover of the Coldplay hit that’s become an audience favorite at Naturally 7’s live shows. The group gives a nod to its spiritual influences by sampling Mahalia Jackson’s gospel classic “Trouble of the World” on the beautiful and raw “Mahalia.” Scoring a musical coup, Naturally 7 samples Queen’s “Bohemian Rhapsody” on “Galileo.” Wham’s infectious “Everything She Wants’’ provides the impetus for “Life Goes On“ while Art of Noise’s “Moments In Love” finds the group imitating all of the song’s instruments and singing its own song to the mix on “Moments (I’ve Been Loved).” Among the set’s eight original tunes are “Keep the Customer Satisfied” and “Rhapsody of the Queen.”




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