KaZaA RELEASES CLOUD BASED STREAMING APPLICATION

KaZaA is quickly returning to the forefront of the digital music experience with the beta release of its cloud based music streaming application allowing consumers unlimited access to over 1.6 million tracks and 1 million song lyrics.KaZaA’s new application puts consumers in charge of the music they want, when they want it and then allows them to immerse their whole experience within an on-line community through the integration of the latest social media capabilities.Emanuel Krassenstein, KaZaA’s CTO said, “While there is no shortage of smart devices in the market until KaZaA’s launch no-one was offering music consumers the opportunity to fully integrate their music into their lives and social networks.” The KaZaA music service is accessible via a web browser, the consumers play lists, favourite artists, songs, genre’s and profiles are harmoniously synced and stored securely in the clouds allowing subscribers to access their music downloads how they want it and when they want it. KaZaA supercharges the music experience for consumers, by streaming at the optimal speed for listening quality with the KaZaA Music Player. The ability to share play lists with friends or the on-line community has been enhanced allowing customers to become on-line DJ’s. Music discovery is also enabled by a Real Time “Explore” feature, that instantaneously tracks and displays what music is being played, added to playlists or added to favourite lists throughout the KaZaA site. In keeping with the mission to return control of the music to fans and artists, KaZaA’s API facilitates access to music interaction data allowing developers to create exciting new music interfaces. “The interactive experience is focussed on giving consumers music on their terms which will result in more content being delivered and more revenue being generated for artists,” said Emanuel Krassenstein.